Title: Marketing & special Events Coordinator

PERFORMANCE PROFILE SOURCE: Management

Professional DEPARTMENT: Administration/Development

REPORTS TO: Resource Development Director

FLSA STATUS: Exempt

PRIMARY FUNCTION: The Special Events Coordinator is responsible for providing leadership and direction in identifying and creating opportunities to build public awareness of Club services, programs and activities. Works closely with the Board of Directors’ Marketing and Communications Committee, the Chief Executive Officer, and the Resource Development Director to plan and coordinate special events that meet program or fundraising goals. Evaluates and reports results, with recommendations for modifying events to improve success.

KEY ROLES (Essential Job Responsibilities): Strategic Planning 1. Contribute to the planning and implementation of special events, working with Club staff and volunteers to coordinate activities and facilitate communications.

2. Negotiate with vendors and sponsors to obtain space, refreshments/catering, audiovisual needs, event journals and all related materials and resources that ensure event success. Resource Development

3. Contribute to attaining financial support:

• Plan creative events that facilitate solicitation of donations from target audiences.
• Identify and recruit corporate sponsors to underwrite event expenses or to donate gifts, cash or in-kind services to minimize expenses.
• Manage administrative and operational systems to:
• Track expenses involved in implementing all special events;
• Record all direct and indirect revenues realized by events;
• Recognize contributions with acknowledgment letters.

5. Ensure effective program implementation and administration, making sure all event and related logistics and support activities are carried out as scheduled.

6. Evaluate success of special events, as determined by appropriate measures such as attendance, revenues generated, public relations activity, enrollment in Club programs, etc. Marketing and Public Relations

7. Increase visibility of Club programs, services and activities by informing all media contacts and target audiences of scheduled special events. Prepare and distribute press releases, community bulletins and newsletter articles regarding events and outcomes.

8. Performs other related duties and responsibilities as required or as assigned. RELATIONSHIPS: Internal: Maintain close, daily contact with Club management to exchange information, seek and give assistance, consultation, and direction. Maintain contact with financial staff and support staff. Maintain verbal and written contact with volunteers and volunteer committees.

External: Maintain contact with community and corporate leaders, media contacts, schools, parents, and residents to encourage participation in scheduled special events and provide information regarding club activities and needs.

SKILLS/KNOWLEDGE REQUIRED: Bachelor’s degree from an accredited college or university, or equivalent experience A minimum of two years’ work experience in a Boys & Girls Club or similar nonprofit, with an emphasis on special events planning and implementation, marketing, project management, budgeting, community and public relations Excellent verbal and written communication skills Knowledge of general bookkeeping principles to track expenses and revenues.

PHYSICAL REQUIREMENTS/WORK ENVIRONMENT: Must be able to stand, walk, squat, work inside and outside in adverse weather conditions. Must be able to lift up to 50lbs Must be able to work occasional nights and weekends and be available for all events.

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Signed by: Incumbent

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Date

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Approved by: Chief Executive Officer

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Date

Resource Development Director

Job Description

DEPARTMENT: Development

REPORTS TO: Chief Executive Officer

FLSA STATUS: Exempt PRIMARY FUNCTION: The Resource Development Director works with the Chief Executive Officer (CEO) and board to plan and execute resource development strategies and monitor progress toward goals. Supports the CEO in positioning the board to cultivate and solicit major gifts and grants from individuals, corporations, foundations, United Way, government agencies and others, and is responsible for providing leadership and direction to staff in support of resource development and marketing. KEY ROLES (Essential Job Responsibilities):

Leadership 1. Provide leadership and direction to the Chief Executive Officer and Board of Directors in the execution of all development activities required to fund Club operations and deliver programs within the community.

Strategic Planning 2. In collaboration with Chief Executive Officer and Board, develop and implement a strategic plan for single and multi-year resource development efforts: Research and analyze agency, corporate, individual and foundation donor base and recommend solicitation strategies; Prepare and seek approval for corporate and foundation proposals to support the Club, using current cultivation and solicitation materials; Oversee planning of logistics for special events, including obtaining sponsorships and gifts and preparing related printed materials and publications; Design and implement direct mail programs; and Provide support for various fundraising projects/initiatives assigned by the Chief Executive Officer, such as endowments, major gifts and planned giving.

3. Ensure evaluation of development activities and identify opportunities to improve results.

4. Identify, recruit and train board members to participate in solicitation and other resource development activities.

5. Encourage and support board committees responsible for planning and implementing development activities.

6. Participate in the development, implementation, and monitoring of the Club’s annual budget, controlling expenditures within budget and maintaining donor and financial records in accordance with standards.

7. Ensure productive and effective performance by all development staff. Partnership Development

8. Develop strategic alliances with community leaders and local officials. Develop collaborative partnerships with other youth serving organizations, members, parents, families, funders and community organizations. Marketing and Public Relations

9. Increase visibility of Club development activities and maintain public trust.

ADDITIONAL RESPONSIBILITIES: 1. Ensure design and development of public relations documents for use in the promotion of fund raising, and education of the public, including press releases. Ensure the development and distribution of marketing documents. RELATIONSHIPS: Internal: Maintain oral and written contact with the Chief Executive Officer, Board of Directors, staff peers, and volunteers for the purpose of exchanging information, and provide progress reports as needed regarding activities and planned programs, and to coordinate events. External: Maintain oral and written contact with other agencies, business leaders, community groups, boards of directors of such organizations, and the media for the purpose of exchanging information and ideas and for the purpose of fundraising. Additional

SKILLS/KNOWLEDGE REQUIRED: Bachelor's degree from an accredited college or university preferred A minimum of three years nonprofit experience, specifically in fundraising and sales/marketing, or equivalent experience Considerable knowledge of fundraising techniques and sources of funding for nonprofits Knowledge of: the mission, objectives, policies, programs and procedures and of the principles and practices of nonprofits, youth development services preferred Ability to organize and coordinate fundraising operations Strong oral and written communication skills, both verbal and written Ability to establish and maintain effective working relationships with Club staff, board members, volunteers, community groups and other related agencies. Knowledge of accessing and managing donor database

PHYSICAL REQUIREMENTS/WORK ENVIRONMENT: Please evaluate and describe any physical skills, abilities or working conditions required to perform the essential duties of this position, as required by the Americans with Disabilities Act. DISCLAIMER: The information presented indicates the general nature and level of work expected of employees in this classification. It is not designed to contain, nor to be interpreted as, a comprehensive inventory

_________________________________________________________

Signed by: Incumbent

___________________

Date

_________________________________________________________

Approved by: Chief Executive Officer Date

Job Type: Full-time

Pay: $32,000.00 - $40,000.00 per year

Benefits:

• Health insurance
• Paid time off

Schedule:

• 8 hour shift
• Monday to Friday
• Weekend availability

Supplemental pay types:

• Bonus pay

Ability to commute/relocate:

• Alamogordo, NM 88310: Reliably commute or planning to relocate before starting work (Required)

Experience:

• Marketing: 1 year (Required)

Work Location: One location

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